Benefits of Demand Generation
Demand Generation for Partners
Increase incremental pipeline creation and market coverage
Objective Demand Generation
Expand DSM & Best Practice campaign adoption to support partner Demand Generation self sufficiency
Partner Target Role(s)
Partner Demand Generation Team
Fees & Funding
Partner fee: € 0,00,-
1. Partner nominates inhouse Demand Gen source to join community
2. Partner & SAP members exchange knowledge on digital campaigns/tools, demand gen methods & processes
Timing & Availability
- Duration: monthly virtual meetings + online community
- Available: on request
- Contact: kimberley.campbell@sap.com
Prerequisite: CFPI member with minimum LoB business plan at CFPI LoB threshold. Dedicated partner demand generation resource